Smashing the archetypal, content-loaded and CMS – driven websites, single-page website has emerged flamboyantly as a stimulating trend in the web industry. Though not conventionally suitable for every business, single-page website is still considered to be an effective and impactful design pattern, at present. Why would anybody simply opt for single-page website and cram all the business information in one page? Well, the thumb rule for crafting single-page website is to only emphasize on the essential information without congesting the space. One of the galvanizing factors of this design style is that it eliminates the page load or refresh time which is otherwise a mind-numbing concern with multiple page websites.
Since there is not a lot of information to grasp, single-page websites should fundamentally focus on the dandy transitions and alluring effects to snatch instant notice of the visitors. This is definitely an unconventional web-design model as all the content is compacted and posted on one page. This is best suited for mobile browsers. Navigation is totally a new approach in this kind of web-designs. Right from easy navigation to parallax scrolling, single-page websites can undertake any navigation style that perfectly blends with the overall design concept.
No navigation style:
Not just for sites under construction, single-page websites with no navigation can be design pattern of full-fledged websites too. Websites without navigation or scroll or click includes call to action feature so that user can understand what you expect from them. You can either ask them to return later (if it’s under construction site) or fill a form or be there at an event if the site is promoting any event. You can develop such kind of websites for promoting any single product or service, requesting participation of visitors for any concert, cause or event and other such functions which does not require much detailing. This type of design is also popular for creating online portfolios for creative professionals like photographers, artists or designers.
Scroll navigation style:
Scroll style navigation is a stylish and hottest trend in single-page websites. Web-designers are embracing the scroll effect by adding bold colors, styles, background images and striking animation. With the scroll technique, users can explore each menu by staying on the same page. Visitors can know on which menu they are currently present as the respective item on the menu bar gets highlighted. This type of web-site creates an instant impact on the viewers. If this navigation style is executed properly, it can create a stunning effect. You can experiment with both up and down scrolls from the landing page to form a great action.
Click navigation style:
When it comes to single-page website designs, we generally think that scroll navigation is the only method to travel from start to the end of page but it’s not true even click can work wonderfully for single-page websites. It is an easy technique to catch attention of the viewers and entice them to spend some extra time on your website. The main formula for successful navigation is to make the clicks more noticeable or else it would frustrate the visitors and force them to leave the site.
Tips for successful single-page website designs:
- Just because you are getting only single page to exhibit your creativity, don’t go crazy by putting on view all your imagination, skills and making your website look messy. Keep the design simple and effective.
- Ensure that you use the navigation tool productively and users are benefiting from it. Users are used to multiple page websites hence to enhance their experience and to understand the website effortlessly, keep the navigation simple and clear. Let them know where they are and make their search easy and hassle-free.
- Add some surprise elements to make the website look more appealing and captivating. You can focus on animation, dramatic typography, hover effects and bring your design style under spotlight.
- Avoid using single-page websites if you have too much of content or information to display.
Single-page website is compatible with any screen size hence it is gaining much popularity in recent times. So if you are planning to design a new and inspiring website with minimum content, full-size background images and artistic graphics, then single-page websites is just apt for you.
